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5 challenges in strategy & planning

We all know that there has been a huge shift in customer behaviour and expectations. Empowered customers are raising the bar for brands and demanding that customer experiences be better. And yet too often we are all finding that customer experiences do not live up to customer expectations. It starts with strategy.

Here we share the top 5 challenges organisations face when writing strategies, and what you can do about them.

To hear how Brand Learning can help, get in touch, and read our blog on why so many marketing strategies still blinkered about customer experience.

BRAND LEARNING: Creating growth capabilities.