Our new report

The CMOs driving growth: new research from Brand Learning and Accenture

Fuelled by ever-increasing expectations, we are seeing the rise of a new CMO. Excited and energised by the rapidly changing landscape around them they are courageously shaping and leading new approaches to marketing in pursuit of growth.

Our new research with over 1500 CMOs and CEOs explores what these pace-setting CMOs are doing to drive growth. Blending extensive quantitative findings and interviews with leading marketers across industries, we identified the CMOs embracing uncertainty, with a fundamental belief that growth is achievable within their organisation, and a clear, customer centric vision of how to bring this to fruition.

Complete the form below and be first to receive our new report when it is published early in 2019, to learn what these CMOs are doing in practice.

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