Digital Acceleration

Experience the evolving digital environment. Understand the most powerful drivers of digital marketing and how they can drive all aspects of your marketing programme – not just communications.

Level: Foundation
Duration: 1 day workshop

What you will learn:

• The changing face of the digital marketing environment 
• How digital can enable multiple aspects of your marketing programme – not just communications
• The key principles behind the most critical digital marketing channels

Key issues addressed:

• How to leverage the key digital channels to improve insight, brand development, innovation, communication and the customer experience.

Key benefits:

• A broad understanding of digital marketing
• Practical tools that you can learn and apply immediately 
• Best practice examples and case studies 
• An interactive look at the most critical digital levers: SEM / Websites / Communications / Mobile and Social Media

• Created to enable a marketing team to participate together and establish common ways of working with a unified language, standardised tools and one single process

• Immediate fast application of learnings to drive business results 
• Maximum impact; minimal time away from the office 
• Creates common ways of working 
• Access to global best practice and latest thinking

• 1-day, interactive workshop delivered by an expert BRAND LEARNING facilitator 
• Exercises with a contemporary case study used to practice applying the principles and tools 
• Pre & post workshop activity to embed learnings back in the workplace

£500 / $850 / €600* per delegate per workshop
*These rates are illustrative and subject to fluctuation in line with exchange rates as per www.xe.com
Rates are exclusive of local sales tax which may be applicable

Email academy@brandlearning.com
or ring Hilary Rickard on +44(0)20 8614 8150